Introduction
He currently leads the Insight and Analytics team in Europe and Africa for Waggener Edstrom, an international communications agency with headquarters in the US and offices throughout Europe, Asia-Pacific and Africa. The team provides high level insight for clients, to maximise the effectiveness of campaigns and continuously improve impact across on- and offline channels.
Prior to this Colin worked at British Airways for nearly 9 years, looking after global Reputation, Brand and Communications research programmes.
He also has several years experience agency-side, including running a consultancy providing senior support for research and insight projects.
Comments are closed.